Speaking to Prospects
Introduce your Product or Service to a new market
- Calling and introducing your products and services to a specific group of people. This could be introducing a service to the decision maker of a vertical sector, for example calling to offer a service to the Finance Director in the Manufacturing industry.
- By targeting a specific person, with a niche message we can speak to that person and understand if they are interested in finding out more about your products and/or services.
- We qualify each person and business we speak to build a sales pipeline.
Prospect Nurturing
- Once we know that people are interested in, or have a need for what your company does, we keep those leads warm by telephone and email if needed until they are ready to buy.
- This is called your sales pipeline, so it’s crucial that you keep in touch with them so when they’re ready to buy they don’t look elsewhere.
Specific Prospect Account Targeting
- Once you’ve identified specific businesses you’d like to work with, we research them and build a full profile of all the key people you should be engaging with.
- We then approach them on your behalf, introducing your company to all the stakeholders, decision makers and influencers.
Appointment Setting
- We speak to your prospects and book meetings for your team to attend and further sales discussions.
Research into a new market
- Before money is spent on launching a new product or service, we spend time speaking to the people you want to sell to, to make sure that you are selling something they would need and want.
- We test the marketing materials you’re planning to use, and messaging to test the water before the full launch.
- This is invaluable as we are gaining an insight into what the market wants a why.